The communication of uncertain scientific advice during natural hazard events
Abstract
During natural hazard crises such as earthquakes, tsunami, and volcanic eruptions, a number of critical challenges arise in emergency management decision-making. A multidisciplinary approach bridging psychology and natural hazard sciences has the potential to enhance the quality of these decisions. Psychological research into the public understanding of different phrasings of probability has identified that the framing, directionality and probabilistic format can influence people’s understanding, affecting their action choices. We present results identifying that translations of verbal to numerical probability phrases differ between scientists and non-scientists, and that translation tables such as those used for the International Panel on Climate Change reports should be developed for natural hazards. In addition we present a preliminary result illustrating that individuals may ‘shift’ the likelihood of an event towards the end of a time window.
Plain language summary
During a natural hazard crisis, the way scientists phrase probability (e.g., "likely" vs. a percentage) can change how the public and decision-makers understand and act on the advice. This study found that scientists and non-scientists often translate the same words into quite different numerical probabilities, and recommends developing standard "translation tables" (like those used for climate change reports) for natural hazard communication.
Citation
Doyle EE, Johnston DM, McClure J, Paton D (2012). The communication of uncertain scientific advice during natural hazard events. New Zealand Journal of Psychology.
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Authors
Doyle EE, Johnston DM, McClure J, Paton D
Published in
New Zealand Journal of Psychology
Peer reviewed
Yes
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